From the category archives:

Twitter Community

Three Movements That Are Redefining Twitter—And The World

October 19, 2011

From flash mobs to the Arabs spring, to #OccupyWall Street, using Twitter to promote and organize social and political movements has begun changing the world we all live in. In fact, Twitter has the power to let any one person anywhere in the world help people everywhere. But is there a way to make it [...]

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Twitter User of the Year, 2011: Mark Schaefer

September 28, 2011

@MarkWSchaefer is an all-around Twitter wise man, mentor and a great help to all who come to him for help and advice. He’s a worthy follow-up to the TweetSmarter 2010 Twitter user of the year, @Alyssa_Milano. Mark teaches social media marketing courses at several colleges and is a faculty member of the graduate studies program [...]

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On Social Media, curate people, not just information

September 8, 2011

Let’s take Twitter as an example. Your Twitter account is like a library. Every link you’ve ever tweeted is like a book in that library. So who are you? You’re the librarian, of course You are the “curator” of all the information you’ve gathered together by tweeting about it. Some people take the job of [...]

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How to reach important people on Twitter

August 24, 2011

For difficult-to-reach people, you may be able to connect with them via Twitter. The first step is to follow them. No matter what you do next, if they notice you, you want them to see you are following them, and give them the chance to direct message you on Twitter. Especially don’t make the mistake [...]

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How a porn star made a blog about Twitter more popular

August 16, 2011

You never know how connecting with someone will turn out. I don’t investigate people who ask for help on Twitter, I just do my best to help them. Sometimes later I find out that they are people very different than myself. This also happens when people share help or tips. I just say thank you, and [...]

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Why you need to do much, much less on Twitter

June 17, 2011

In “How Twitter became my secret weapon” reference is made to large amounts of money changing hands between folks who first made contact on Twitter. This is a great reason it’s worth applying some version of the 80/20 rule to who you follow on Twitter. It goes like this: Follow the best, and keep finding [...]

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What are the benefits of Twitter for business?

June 14, 2011

I had a client ask me for a brief explanation of this recently. This was my response: Twitter has more beneficial use cases than Facebook, LinkedIn and blogs combined. This is one reason people are confused by Twitter. Millions of people are using it in dozens of different ways, all simultaneously. To implement the most [...]

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How NOT to deal with a confusing Twitter issue.

June 4, 2011

UPDATE—Synopsis: Two twitter users use the same word “mention” to mean different things. Each then thinks the other is a bad example of how to use Twitter. Drama ensues, many tweets are written,  followed by clarification and reconciliation—Aaron and I are planning to meet in person in Minneapolis later this year. I’m afraid I have [...]

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Twitter users need your help

February 11, 2011

On the list below at left are people asking us for help with Twitter. Can you help them? We’ll be too busy for a few days to get back to everyone. Thanks! You many have to scroll down, as there are also other kinds of questions mixed in. For more information, scroll down to below [...]

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The Twitter following controversy

February 7, 2011

I’ve learned that the more transparent I am, the faster I learn, and learning is really important to me. I keep getting comments from the anonymous Twitter user “Alan” complaining about how he/she thinks @TweetSmarter follows and unfollows people on Twitter. You can see those comments on many of the blog posts that are just [...]

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